Established and wholly-owned by Cornell University, eCornell has the most comprehensive online, professional and executive development curriculum offered by any top-20 university in the United States. eCornell provides exceptional online learning experiences tailored for professional and executive development in the areas of strategy, leadership and management development, human resources, financial management, and hospitality management. Collaboration between Cornell faculty experts and learning and user-experience designers provide for engaging, rigorous, and interactive learning. eCornell is a service-oriented business that is committed to meeting your strategic learning and development goals. Each organization has specific needs, and eCornell can develop a targeted solution to best meet them. We can often blend online learning with face-to-face learning from Cornell for a unique solution.
Certificate in Hotel Revenue ManagementDo you make smart, strategic decisions about revenue? Do you have a working system in place to manage occupancy, pricing, marketing? Hotel revenue management is an increasingly vital function and involves a coordinated effort across the organization. Hotel’s can increase revenue by balancing demand, reservation scheduling and variable pricing. It is essentially selling the right room to the right person at the right time for the right price.
This five-course certificate series was developed by revenue management expert/pioneer Dr. Sheryl Kimes of Cornell’s School of Hotel Administration. Hotel Industry leaders the world over have learned the fundamentals of hotel revenue management from Dr. Kimes.
The courses in this series focus on several high-impact drivers for maximizing revenue: forecasting and availability controls, pricing and distribution channel management, overbooking and group management, and non-traditional revenue management applications. Each course explores a topic in depth, with particular emphasis on the role of strategy in effective revenue management.
This certificate prepares you to make a lasting impact at your organization by employing advanced revenue management techniques and strategies for your hotel operation.
This hotel management training certificate series is designed for hospitality managers, general managers, revenue managers, and other hospitality professionals responsible for improving the financial performance of their organization.
Master Certificate in Hospitality ManagementThe Master Certificate in Hospitality from Cornell University’s School of Hotel Administration prepares you to become a highly proficient, top-level hospitality manager. Courses provide in-depth instruction in all aspects of hospitality management, including finance, sales, marketing, hotel revenue and customer service.
The certificate helps you develop the skills and competencies required of aspiring managers and recently promoted high-level managers. Eight core courses cover team building, human resource management, increasing workplace efficiency and productivity, customer service—with additional instruction in sales, marketing, accounting, and financial analysis/performance.
Select two of the three elective tracks for in-depth instruction in capital budgeting and investment; marketing and finance; research and analysis; revenue management and more.
Completion of the Certificate program positions hospitality professionals for greater job fulfillment and higher career advancement.
This certificate series is designed for hospitality professionals working in hotels and corporate offices who want to bring more value to their organizations and advance in their careers. It is also ideal for upper-level professionals moving into executive-level positions who wish to become highly successful hospitality leaders while earning an Ivy League credential.
Strategic Leadership for the Hospitality ProfessionalThe rapidly changing hospitality industry and the sophistication of travelers require more nimble, well-executed business strategies. Hospitality leaders who can perform strategy formulation, implementation and evaluation are most likely to enjoy long-term career success by winning over customers and delighting investors.
The six-course certificate series in Strategic Leadership teaches how to properly evaluate the competitive environment, formulate and assess strategic alternatives, and successfully execute a strategy. Participants will review industry-specific case studies and adopt proven methods to bring about positive change through leadership.
This certificate series is designed for hotel leaders, including department heads, executive team members, current and aspiring GMs, executive team members, and mid-to-senior-level management at corporate offices.